London so far , Travels in Africa & Asia,Crazy rafting on the Zambezi , Happy life in Ghana (beer,beach,seafood & more beer!) , Masai Mara ,Dubai and risks of photography,Singapore and the art of living in a small circle ,Weekends at Tioman,Livingstone - the adrenaline capital ,Vic falls , Jacarandas in pretoria, ......My MBA @ spjain .. whims,fancies,.. Pics
Friday, November 17, 2006
Firefox gains
Mozilla's Firefox is gaining on Microsoft's Internet Explorer in the browser share battle says Businessweek,from a survey that i took recently.not really a scientific poll but still interesting to know that majority of 3400+ survey takers voted for Mozilla.
One interesting personalobservation,icici bank's online account has password limitations in IE such as number of characters,surprisingly that doeanst apply if you use mozilla to access the site.
One more interesting observation is that icicidirect works better with IE, i have trouble accessing idirect's features using mozilla.
Tuesday, November 07, 2006
Borat & the Buzz ( Marketing )
Buzz marketing exists in fantasy tales and the odd passing mention in marketing classes
Guess it's still seen as an art form and not science
Here's a fabulous case on buzz marketing - what else but , Borat the movie
the way the movie borat has gone about creating a buzz around the movie
is pure buzz and online marketing
some people are even calling Borat the biggest small film ever
whats the fuss all about
Borat's a low-budget movie ,could have been made using a handycam or two
now combine this with the TV show , myspaces links , youtube videos,kazakh govt's anger and u get the buzzzzz
Nomad expected that Borat will do well ,but this is just out of world results
Net result : Box Office Top over the weekend of 26 million $ only in US
that too with just 800 plus releases in US
Guess it's still seen as an art form and not science
Here's a fabulous case on buzz marketing - what else but , Borat the movie
the way the movie borat has gone about creating a buzz around the movie
is pure buzz and online marketing
some people are even calling Borat the biggest small film ever
whats the fuss all about
Borat's a low-budget movie ,could have been made using a handycam or two
now combine this with the TV show , myspaces links , youtube videos,kazakh govt's anger and u get the buzzzzz
Nomad expected that Borat will do well ,but this is just out of world results
Net result : Box Office Top over the weekend of 26 million $ only in US
that too with just 800 plus releases in US
Monday, November 06, 2006
Borat very Nice say America
Borat's the surprise hit of the weekend in US
I've been tracking the movie and the show for a long time
and it's nice to know that it's a huge hit
chk this out
Borat had a venue average of $31,517, an average that puts Borat in the same ballpark as something like Star Wars: Revenge of the Sith.
way to go borat
its just too bad the Indian release is set for Mar 2007
I've been tracking the movie and the show for a long time
and it's nice to know that it's a huge hit
chk this out
Borat had a venue average of $31,517, an average that puts Borat in the same ballpark as something like Star Wars: Revenge of the Sith.
way to go borat
its just too bad the Indian release is set for Mar 2007
Friday, November 03, 2006
SPJIMR Supply Chain Excellence Awards 2006
Check Out
...
SPJIMR announces the "SPJIMR Supply Chain Excellence Awards 2006"- to recognize and celebrate the significant contributions made and successes achieved in SCM practices by leading companies.
......
SPJIMR Supply Chain Excellence Awards 2006" will be held on the 3rd of December, 2006 at S.P.J.I.M.R, Mumbai and comprise of:
...
SPJIMR announces the "SPJIMR Supply Chain Excellence Awards 2006"- to recognize and celebrate the significant contributions made and successes achieved in SCM practices by leading companies.
......
SPJIMR Supply Chain Excellence Awards 2006" will be held on the 3rd of December, 2006 at S.P.J.I.M.R, Mumbai and comprise of:
- A Panel Discussion on the topic "To create a vision for developing logistic solutions for India in the new millennium" by eminent personalities from academia and corporates
- A Paper presentation Contest for corporates. The winning entry will be awarded a cash prize of Rs. 1,00,000/-; the team coming second will be awarded a cash prize of Rs. 75,000/-
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